Salesforce Agentforce

Salesforce is the #1 AI CRM, where humans and digital labor work together to drive your customer success. Through Agentforce, our suite of customizable agents and tools, Salesforce brings autonomous AI agents, unified data from any source, and Customer 360 apps together on one integrated platform to help you connect with customers in a whole new way. Salesforce is democratizing AI agents for businesses of every size and industry, enabling a workforce without limits. Our low-code, open, and secure platform helps you build and customize Salesforce quickly, safely scaling AI-powered work to every customer and employee experience, and transforming your business.

Highlights

• Resolve customer inquiries 24/7: Agentforce engages customers autonomously across channels 24/7 in natural language. It can resolve cases swiftly and accurately because every answer is grounded in trusted data. Use pre-built templates, topics, and actions to empower Agentforce to support customers in minutes or customize your agents with low-code. Define clear security guardrails and when to seamlessly escalate to human employees.

• Engage prospects with personalized sales role-plays: Agentforce answers product questions, handles objections, and books meetings using business data. Control engagement frequency, channels, and timing. It meets leads on preferred channels like SMS or WhatsApp, in any language. Agentforce practices pitching, objections, and negotiation through realistic, deal-tailored role-plays. Get feedback on seller performance and steps to advance deals, based on CRM. Assess ROI by analyzing win/loss rates.

• Create and optimize campaigns end-to-end: Agentforce can help you build better campaigns faster. Marketers can save time on generating campaign briefs, targeting audience segments, creating content, and even building customer journeys in Flow. And because Agentforce never sleeps, it will continually analyze performance against KPIs and proactively recommend improvements.